The Packaging Parables Webinar Series

Episode 3: IFFA Roundtable

Welcome to “The Packaging Parables,” Harpak-ULMA’s premier webinar series! In this series, we bring you behind the scenes of packaging innovations, trends, and strategies. Our goal is to equip you with actionable knowledge and strategic insights that will empower your packaging operations and confidence in packaging decision-making.

 

In this insightful episode, experts Carlo Bergonzi (Tray Seal Product Manager, HUP), Jay Siers (Case Ready & Protein Specialist, HUP), and Judson Armentrout (Founder & Principal Consultant, Building Block Solutions) break down the key learnings from IFFA 2025 in Frankfurt, Germany.

 

Join these experts as they reflect on emerging packaging technologies, automation strategies, and how European market trends may shape the future of North American packaging.

 

Key Takeaways:

– How skin pack, paper-based materials, and mono-materials are evolving under European policy—and what this means for U.S. processors

– The growing role of AI in line automation, predictive maintenance, and QC—beyond the buzzwords

– Why U.S. trade shows may benefit from adopting European-style layouts and booth strategies

– Actionable insights on how retailers and protein processors can stay agile amid tightening sustainability legislation and labor shortages

 

Give us a follow for behind-the-scenes content, episode updates, and other exciting happenings from the packaging world! Looking to join us for an episode? You can connect with us on LinkedInFacebook, or Twitter / X and we’ll get right back to you. 

 

Watch the full IFFA Roundtable webinar below!